Council Encourages Businesses to Strive for Sustainability

Published on 09 June 2023

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Council, in conjunction with Ecotourism Australia, is offering up to 20 businesses the opportunity to complete the Strive 4 Sustainability Scorecard, normally $250 +GST, for free.

Launched by Ecotourism Australia in 2022, the Strive 4 Sustainability Scorecard is a pathway program for any tourism business to start their sustainability journey.

The scorecard measures where a business or tourism operator is at on their sustainability journey at a point in time and assesses the following four pillars of sustainability:

  • Environmental impacts
  • Socio-economic impacts
  • Cultural impacts
  • Sustainable management

Any tourism business or operator can be assessed, with the scorecard provided annually by Ecotourism Australia. Such businesses can include cafes, restaurants, bars, breweries, tour providers, activity/attraction providers, accommodation providers, events and festivals, tourism organisations, travel agents, visitor centres and tourism consultants.

Once a sustainability assessment is completed, all businesses will receive a scorecard and detailed report with personalised feedback report.  A scannable QR code is also embedded on the scorecard for anyone to learn more about the Strive 4 Sustainability program. For those operators that score 50% or higher, a certificate will also be provided that can be displayed publicly to promote their score.

The Strive 4 Sustainability Scorecard usually costs $250 (+GST). Council, in conjunction with Ecotourism Australia wants to give up to 20 businesses the opportunity to complete the Scorecard for free. The Strive 4 Sustainability Scorecard takes, on average, between four and eight hours to complete. It is a practical way to de-mystify what sustainable and responsible tourism means for you and your customers, and give you practical insights to help you continue on your sustainability journey.

An FAQ is provided along with some other information to help you learn a bit more about what is involved.

If you would like to to take up the offer, please complete the Expression of Interest form by no later than 28 June 2023.